Banks · UBSI · Fed rank #60

United Bankshares:
the AI strategy, sourced.

Last updated Sep 10, 2026 · 7 dated moves · 9 sources

A 187-year-old Mid-Atlantic and Southeast bank posting record earnings with a 'consistent and disciplined' management style, and no public AI programme beyond consumer education.

United Bankshares, the Charleston, West Virginia holding company for United Bank, headquartered in Fairfax, Virginia, with about $33 billion of assets and more than 240 offices across eight states and Washington, D.C., is one of the largest US banks with no disclosed AI strategy. Its public record is about consistency: record second-quarter 2026 earnings of $131.4 million, or $0.95 per diluted share, with a 1.56% return on average assets, which chief executive Richard M. Adams Jr. attributed to 'our consistent and disciplined approach to managing our Company's affairs', following 'resilient' first-quarter results and a year of 'strong organic growth across our markets and strategic expansion', including a new office in Charlotte's SouthPark and the promotion of Marshall Cooper to regional president of the Southern Region. The bank's only AI content is consumer education: an August 2025 piece on how AI-powered budgeting tools with 'real-time expense tracking, personalized insights, and automation' can help households save, and a 2026 guide to spotting fraudulent websites. No AI leader, vendor, use case, budget or roadmap has been named in releases or on its investor site, and the executive chairman, Richard M. Adams, was inducted into the Washington Business Hall of Fame in 2025 for a career built on acquisitions and credit discipline rather than technology. United Bank is a Virginia state member bank supervised by the Federal Reserve, so any AI it adopts in lending or servicing will be judged under the Fed's model-risk guidance and the CFPB's consumer rules. Treat this page as a thin record for a well-performing bank that has chosen not to talk about AI.

Lead bank

United Bank

Assets (lead bank, Mar 31, 2026)

$34 billion

Charter

Virginia state member bank (Federal Reserve)

Headquarters

Fairfax, VA (holding company: Charleston, WV)

AI leadership

Richard M. Adams Jr. · Richard M. Adams · Marshall Cooper

  • No AI programme, leader, vendor, budget or roadmap disclosed as of September 2026.
  • Only AI content is consumer-facing: a guide to AI-powered budgeting tools (August 2025) and website-fraud guidance (June 2026).
  • Record Q2 2026 earnings of $131.4 million ($0.95 per share); ROA 1.56%; return on tangible common equity 15.15%.
  • Management identity is discipline and consistency, per CEO Richard M. Adams Jr.'s quarterly statements.
  • Footprint: about $33 billion of assets, 240-plus offices in North Carolina, South Carolina, Georgia, Virginia, West Virginia, Maryland, Ohio and Pennsylvania; new Charlotte SouthPark office in 2025.
  • Recognised as a best company to work for and best-in-state bank in 2025.

What has United Bank done on AI, and when?

United Bankshares's dated AI moves by year2025Jun 13Charlotte SouthPark office opens; Southern Region president promotedJul 28Best company to work for and best-in-state bankAug 19'How AI can help you save' consumer guide2026Mar 17187 years of serviceApr 23First-quarter 2026 earningsJun 29Guide to fraudulent websitesJul 23Record second-quarter 2026 earnings
Figure 1 · United Bank's AI moves by year, from the timeline below. Filled boxes are the current year. Every entry cites its source in the list at the end of the page.
  • Jul 23, 2026

    Record second-quarter 2026 earnings[9]

    $131.4 million, $0.95 per share; ROA 1.56%; ROTCE 15.15%.

  • Jun 29, 2026

    Guide to fraudulent websites[8]

    Domain-checking habits for customers.

  • Apr 23, 2026

    First-quarter 2026 earnings[7]

    'Resilient results' amid geopolitical and macro uncertainty.

  • Mar 17, 2026

    187 years of service[6]

    CEO cites strong organic growth and strategic expansion.

  • Aug 19, 2025

    'How AI can help you save' consumer guide[5]

    AI-powered budgeting tools with expense tracking and automation.

  • Jul 28, 2025

    Best company to work for and best-in-state bank[4]

    About $33 billion of assets and 240-plus offices.

  • Jun 13, 2025

    Charlotte SouthPark office opens; Southern Region president promoted[1][2]

    Expansion in the Carolinas; Marshall Cooper to regional president.

Where does United Bank use AI today?

United Bankshares's AI systems on the status ladder from announced to in productionANNOUNCEDPILOTROLLING OUTIN PRODUCTIONNo disclosed AI deploymentCustomer fraud-awareness content
Figure 2 · Where AI runs at United Bank, and how far along. 1 of 2 named systems are in production; the rest are rolling out, piloted or announced. Status is as described in the cited source at its date.
SystemWhat it doesStatusUse case
No disclosed AI deployment[9]No AI programme, vendor or leader named in releases or investor materials.AnnouncedAI governance (general)
Customer fraud-awareness content[8]Fraudulent-website and card-control guidance.In productionFraud detection

Use-case links open the tracker's rules-by-use-case matrix: which documents govern each system type.

What has United Bank disclosed in numbers?

MetricValueAs of
Second-quarter 2026 earnings / EPS$131.4 million (record) / $0.95[9]Jul 23, 2026
Return on average assets / tangible common equity, Q2 20261.56% / 15.15%[9]Jul 23, 2026
Total assets / offices≈ $33 billion / 240+[4]Jul 28, 2025

We delivered record results in the second quarter, and our consistent and disciplined approach to managing our Company's affairs continues to pay dividends.[9]

Richard M. Adams Jr. · Chief Executive Officer · Jul 23, 2026

Who runs AI at United Bank?

Richard M. Adams Jr.

Chief Executive Officer[9][6]

Richard M. Adams

Executive Chairman[3]

Marshall CooperLinkedIn ↗

Regional President, Southern Region[2]

Which regulators govern United Bank's AI?

The regulators around United Bankshares's AIUnited BanksharesFederal Reserve2 documentsCFPB1 documentFDIC1 document
Figure 3 · The regulatory perimeter. Each authority links to its tracker page; the number is how many of its documents this page cites. Solid lines are the bank's direct supervisors; dashed lines are consumer, market and global standard-setters that reach it through its activities.
AuthorityWhy it matters hereDocuments
Federal ReserveUnited Bank is a state member bank; Fed model-risk and third-party guidance would govern any AI adopted in lending, fraud or servicing.SR 11-7
SR 23-4
CFPBConsumer deposit, card and mortgage products bring UDAAP and adverse-action duties to any automated decisioning.ECOA / Regulation B adverse action (15 U.S.C. 1691(d); 12 CFR 1002.9)
FDICDeposit-insurance supervision and interagency third-party guidance apply to vendor technology.FDIC FIL-29-2023

What does the public record suggest about United Bank's AI strategy?

Analysis by BankingNewsAI from the sources cited on this page. Observations, not advice.

01

Silence is a choice, and it is working financially

Record earnings without an AI narrative show the market does not yet price AI disclosure at this size; that changes when peers' efficiency ratios move.

02

The consumer guide points at the gap

Telling customers to use AI budgeting apps from third parties, while offering none, is an invitation to fintech disintermediation in the bank's own app.

03

Discipline is the right base for a late start

A bank that manages credit this consistently can adopt vendor AI in fraud and servicing with less governance debt than early movers carry.

04

Watch the 10-K risk factors

The first substantive AI statement from a bank like this usually appears as a risk factor before it appears as a product.

Does United Bank use AI?

United Bankshares has not disclosed any AI programme, AI leader, vendor, budget or use case. Its only AI-related publication is consumer education on AI-powered budgeting tools. It is a Virginia state member bank supervised by the Federal Reserve.

How is United Bankshares performing?

It reported record second-quarter 2026 earnings of $131.4 million, or $0.95 per diluted share, with a 1.56% return on average assets and a 15.15% return on average tangible common equity, following what the CEO called resilient first-quarter results.

  1. United Bank Opens New Location in Charlotte's Bustling SouthPark Neighborhood
    United Bank · Jun 13, 2025
  2. United Bank Promotes Marshall Cooper to Regional President of Southern Region
    United Bank · Jun 13, 2025
  3. United Bank Executive Chairman Richard M. Adams to be inducted into Washington Business Hall of Fame
    United Bank · Jun 13, 2025
  4. United Bank Receives National Recognition as a Best Company to Work for and Best-in-State Bank for 2025
    United Bank · Jul 28, 2025
  5. How AI Can Help You Save
    United Bank · Aug 19, 2025
  6. United Bank Celebrates 187 Years of Service
    United Bank · Mar 17, 2026
  7. United Bankshares, Inc. Announces Earnings for the First Quarter of 2026
    United Bankshares · Apr 23, 2026
  8. How to Protect Yourself from Fraudulent Websites
    United Bank · Jun 29, 2026
  9. United Bankshares, Inc. Announces Record Earnings for the Second Quarter of 2026
    United Bankshares · Jul 23, 2026

When United Bank moves on AI, you'll read it here first.

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